Privacy Policy

Last Updated: January 9, 2025

1. Introduction

Welcome to Multimedium ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our social media management platform ("the Service"). Please read this Privacy Policy carefully. By using the Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide Directly

We collect information that you voluntarily provide to us, including:

  • Account Information: Name, email address, username, password, and profile information
  • Team Information: Team names, roles, and member information when you create or join teams
  • Payment Information: Billing address and payment method details (processed securely through third-party payment processors)
  • Communications: Information you provide when you contact us for support or feedback
  • User Content: Content, posts, messages, and other materials you create, upload, or share through the Service

2.2 Information from Third-Party Social Media Platforms

When you connect third-party social media accounts to Multimedium, we collect:

  • Authentication Credentials: Access tokens, refresh tokens, and authorization codes
  • Profile Information: Username, profile picture, bio, and other public profile data
  • Account Activity: Posts, comments, messages, followers, following, engagement metrics, and other account data necessary to provide the Service
  • Platform-Specific Data: Data available through each platform's API in accordance with the permissions you grant

The specific information collected depends on the platforms you connect and the permissions you grant. We only access information necessary to provide our Service and in accordance with each platform's terms and policies.

2.3 Automatically Collected Information

When you access or use the Service, we automatically collect:

  • Usage Data: Pages visited, features used, time spent, click data, and navigation paths
  • Device Information: IP address, browser type and version, device type, operating system, and unique device identifiers
  • Log Data: Server logs, error reports, and performance data
  • Cookies and Similar Technologies: Information collected through cookies, web beacons, and similar tracking technologies (see Section 8)

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Provide and Maintain the Service: To operate, maintain, and deliver the features and functionality of the Service
  • Manage Your Account: To create and manage your user account and authenticate your access
  • Connect and Manage Social Media Accounts: To establish and maintain connections with your third-party social media platforms
  • Process Transactions: To process payments and provide billing support
  • Communicate with You: To send service-related notifications, updates, security alerts, and support messages
  • Improve the Service: To understand how users interact with the Service and develop new features and improvements
  • Personalization: To personalize your experience and provide content and features tailored to your interests
  • Analytics and Research: To analyze trends, monitor usage patterns, and gather demographic information
  • Security and Fraud Prevention: To protect against, identify, and prevent fraud and other illegal activities
  • Legal Compliance: To comply with legal obligations and enforce our Terms of Service
  • Marketing: With your consent, to send promotional communications about new features, products, or services (you may opt out at any time)

4. How We Share Your Information

We may share your information in the following circumstances:

4.1 With Third-Party Social Media Platforms: We share information with connected social media platforms as necessary to provide the Service, such as posting content on your behalf or retrieving account data.

4.2 With Service Providers: We share information with third-party vendors, consultants, and service providers who perform services on our behalf, such as hosting, data analysis, payment processing, email delivery, and customer support. These providers are contractually obligated to protect your information.

4.3 With Team Members: If you use team features, certain information may be shared with other members of your team as necessary for collaboration.

4.4 For Business Transfers: If we are involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you of any such change in ownership.

4.5 For Legal Reasons: We may disclose your information if required by law, regulation, legal process, or governmental request, or when we believe disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or comply with legal obligations.

4.6 With Your Consent: We may share your information with third parties when you give us explicit consent to do so.

4.7 Aggregated or De-identified Data: We may share aggregated or de-identified information that cannot reasonably be used to identify you.

5. Data Retention

We retain your personal information for as long as necessary to provide the Service, fulfill the purposes described in this Privacy Policy, or comply with legal obligations. When you delete your account, we will delete or anonymize your personal information within a reasonable timeframe, unless we are required to retain it for legal, regulatory, or legitimate business purposes. Backup copies may persist for a limited time.

Information obtained from third-party social media platforms is retained only as long as you maintain those connections or as necessary to provide historical data you've requested to keep.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit using SSL/TLS protocols
  • Encryption of sensitive data at rest
  • Regular security assessments and monitoring
  • Access controls and authentication mechanisms
  • Secure credential storage for third-party platform connections
  • Regular security training for our personnel

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. You are responsible for maintaining the confidentiality of your account credentials.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

7.1 Access and Portability: You may request access to your personal information and obtain a copy in a structured, commonly used format.

7.2 Correction: You may request correction of inaccurate or incomplete personal information.

7.3 Deletion: You may request deletion of your personal information, subject to certain legal exceptions. For detailed instructions on how to delete your data, please see our Data Deletion Instructions.

7.4 Restriction: You may request restriction of processing of your personal information in certain circumstances.

7.5 Objection: You may object to processing of your personal information for certain purposes, including direct marketing.

7.6 Withdraw Consent: Where we rely on consent to process your personal information, you may withdraw that consent at any time.

7.7 Disconnect Platforms: You may disconnect any third-party social media accounts at any time through your account settings.

To exercise these rights, please contact us at privacy@multimedium.com. We will respond to your request within the timeframe required by applicable law. You also have the right to lodge a complaint with a data protection authority if you believe we have violated your privacy rights.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information about your use of the Service. Cookies are small data files stored on your device.

Types of cookies we use:

  • Essential Cookies: Required for the Service to function properly, such as authentication and security
  • Functional Cookies: Enable enhanced functionality and personalization
  • Analytics Cookies: Help us understand how users interact with the Service
  • Marketing Cookies: Used to deliver relevant advertisements (with your consent)

You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some features of the Service. For more information about the cookies we use, please contact us.

9. Third-Party Links and Services

The Service may contain links to third-party websites or services that are not owned or controlled by Multimedium. We are not responsible for the privacy practices of these third parties. When you connect third-party social media accounts, those platforms' privacy policies apply to their collection and use of your information. We encourage you to review the privacy policies of any third-party services you access through our Service.

10. Children's Privacy

The Service is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If you are under 13, please do not provide any information through the Service. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information as quickly as possible. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

Users between 13 and 18 must obtain permission from a parent or legal guardian before using the Service.

11. International Data Transfers

Your information may be transferred to, stored, and processed in countries other than your country of residence, where data protection laws may differ. By using the Service, you consent to the transfer of your information to these countries. We take appropriate measures to ensure that your personal information remains protected in accordance with this Privacy Policy, including through the use of standard contractual clauses or other lawful transfer mechanisms.

12. California Privacy Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with additional rights:

  • Right to know what personal information we collect, use, disclose, and sell
  • Right to delete personal information we have collected from you
  • Right to opt-out of the sale of personal information (we do not sell personal information)
  • Right to non-discrimination for exercising your CCPA rights

To exercise these rights, please contact us at privacy@multimedium.com or use the contact information provided in Section 15. We will verify your identity before processing your request.

13. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR):

Legal Basis for Processing: We process your personal information based on:

  • Your consent (which you may withdraw at any time)
  • Performance of our contract with you
  • Compliance with legal obligations
  • Our legitimate interests in operating and improving the Service

You have all the rights listed in Section 7, including the right to lodge a complaint with your local supervisory authority. Our Data Protection Officer can be reached at dpo@multimedium.com.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated Privacy Policy on the Service and updating the "Last Updated" date. For significant changes, we may provide additional notice such as email notification. Your continued use of the Service after such changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this Privacy Policy periodically.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Multimedium

Email: privacy@multimedium.com

Support: support@multimedium.com

Data Protection Officer: dpo@multimedium.com

We will respond to your inquiry within 30 days or as required by applicable law.

Your Privacy Matters

At Multimedium, we are committed to transparency and protecting your privacy. We only collect information necessary to provide and improve our Service, and we never sell your personal data to third parties. You have full control over your data and connected accounts.